The fundemental premises of customer relations management are equally valids for B2B and B2C dealings. The manner of assessment in B2B often swaps with that in the B2C sector. The latter however has several processes available through objective data evaluation and with this information the process of optimisation can begin.
Previous projects (national and international):
- Test consultancy
- Customer surveys
Clients and projects (excerpt):
Bosch, Liqui Moly, Motorola, Siemens