Automotive Industry | concertare

Automotive Industry

Globalisation, standardisation, changes in the distribution network, price transparency and costumers buying power and an increasing competitive pressure influence the automobile indusrty. Sales becomes more important for the economical success. concertare evaluates the performance and quality standards of the distribution structures in sales, after sales and service and parts with mystery research methods which were especially developed for the automobile industry. The outcomes help to implement improvements by development of the partners.

  • Previously completed projects (national and international):
    • Tests in the area of sales new vehicle, used vehicle and parts
    • Workshop assessment
    • Car Dealer surveys
    • Continued customer surveys
    • Price evaluation
    • Audits
    • Benchmarkstudies with the top 34 brands in the areas of sales new vehicle, used vehicle, mailing, lead management

Clients and projects (excerpt):

Audi, BMW, Citroen, Hyundai, Jaguar, Kia, Land Rover, Mercedes-Benz, Nissan, Peugeot, Porsche, Skoda, Volkswagen, Volvo